We are an integrated marketing agency that specialises in food, drink and lifestyle. There, we’ve said it. You know straight away what it is that we do. No flannel. No blathering and definitely no soft-sell. But then that’s us. We’re not your usual agency, and this permeates from the inside out. Our teams have experience and knowledge that is founded on working within food, drink and lifestyle sectors. This means, when we’re given a project, we bring to the table an understanding of all aspects of the industry and therefore deliver campaigns that build awareness, drive demand and make the tills ring – giving you a tangible return for your investment.
The What’s, Why’s & How’s
The modern consumer is fickle and they use multiple channels, often at the same time.This means that, while they’re out shopping, they could also be on their mobile. When they’re at home watching TV, they’ve got a tablet open next to them and, when they’re flicking through magazines, they could be Tweeting what they’ve read. Phew. What this means is that the smart marketer can no longer define the channel they want to use; rather they have to embrace a multi-channel attitude that allows them to be in the right place at the right time, be it a mobile, website or a TV ad, an experiential event or a piece of direct mail. This is why you need an agency that understands the changing landscape and can develop strategies that embrace multi-channels. Making sure that you not only stand out, but that you reach hundreds and thousands of people. That your message goes as far as it can and that everyone really ‘gets’ what you’re offering.